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Apr 15, 2020

Our April 15 W Pulse podcast shines a light on the “hows” and “whys” of engaging a growing niche market: the Special Needs Family. WFS financial professional and 2020 Women Forward Visionary Cortney Heykoop shares her expertise surrounding this important topic.  While every client’s plan or path is different, working with a special needs family adds a few more layers of unpredictability and nuance.  With the increased prevalence of developmental delays and Autism, more and more families find themselves preparing for these unique circumstances.   In this talk you will learn strategies to better demonstrate your value to this niche market and more thoughtfully support the families who need you, and your expertise.

The W Pulse series, brought to you by Advisor Group, was created by the Firm's Women Forward Initiative and the Women's Advisory Board.